Lead the Field with ADAPTOR®
Sales Training Redefined
Sales Academy
In a competitive economy where business growth and success rely on exceptional client engagement, standing out can seem daunting.
Executive Central’s ADAPTOR® Sales Academy is here to transform challenges into opportunities, providing a proven path for sales success. With over 20 years of expertise in leadership and sales development, our program redefines sales coaching, sales training, and professional sales skills. We help sharpen your sales strategies, elevate your approach, and instil the confidence needed to achieve measurable, sustainable growth.
Our innovative approach combines essential sales fundamentals with modern, consultative selling techniques. Whether you’re an experienced sales leader or just starting out, this program delivers practical tools and insights to overcome today’s obstacles. You’ll discover new ways to attract clients, highlight your competitive edge, and secure high-value deals, even in a tough marketplace.
Through our flexible and results-driven format, we equip your team with advanced skills that align with your organisation’s strategic goals.
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Why Choose ADAPTOR®?
Are you currently grappling with any of the following challenges?
- Innovation has led your business to new products/services, creating untapped opportunities.
- Your sales team struggles to meet targets, having grown reliant on past favourable conditions.
- Your products/services offer competitive advantages that are not fully recognised by the market.
- Your sales team finds it difficult to maintain relationships virtually compared to in-person interactions.
While these challenges have always existed in commercial organisations, today’s economic climate amplifies their impact. The question is: how are you addressing these challenges? Is your salesforce equipped to convert these obstacles into opportunities that drive your business to new heights?
At Executive Central, we’ve developed the Sales Academy program around our ADAPTOR® Professional Sales System and proven virtual, multi-organisation format.
ADAPTOR® represents a modern, results-oriented approach to professional selling. It turns organisational good intentions into actionable results, ensuring that active salespeople become effective salespeople. Through a focus on the ‘what’, ‘how’, and ‘why’ of professional selling, we challenge conventional methods, dispelling outdated sales myths and helping you achieve real-world success.
The ADAPTOR® Sales Academy simplifies the complex, focusing on clarity, agility, and meaningful client relationships. In today’s market, clients demand more than a sales pitch—they want genuine partnerships with trusted advisors who truly understand their needs. Our program equips your team to listen effectively, ask the right questions, and deliver tailored solutions that resonate. By embracing business sales coaching and adopting a values-driven, customer-first mindset, your team will achieve higher conversions while building strong, lasting relationships that drive retention and referral business.
The Sales Academy combines proven theory with practical application in the workplace. The ADAPTOR® system blends interactive group workshops, structured modules, personalised coaching, and detailed online resources to ensure new techniques are quickly embedded and applied to real-world situations. For organisations seeking broader insights, we offer multi-organisation group programs that provide valuable cross-industry perspectives. For larger teams with specific objectives, our in-house programs can be tailored to your unique challenges, ensuring your organisation progresses together, with aligned goals.
Program Inclusions
Orientation Session
9x 2 Hour Virtual Workshops
3x Individual Coaching Sessions
Online Learning Workbook
12 Month ad-hoc Telephone Support
"Forget Me Not" Learning App
- Orientation Session: Begin with a structured launch that sets a clear roadmap for your journey, ensuring you understand the ADAPTOR® principles and the program framework from day one.
- 9 x 2-Hour Virtual Workshops: Participate in engaging, interactive workshops that combine professional selling fundamentals, value selling, emotional intelligence, and practical sales strategies to elevate your sales capabilities.
- 3 x Individual Coaching Sessions: Benefit from personalised, one-on-one coaching with experienced sales mentors who focus on your development needs, reinforcing strengths and addressing any growth areas.
- Digital e-Zine Workbook: Access a comprehensive digital guide featuring key content, methods, models, and supporting media, packed with practical tools to strengthen and apply your learning.
- 12-Month Ad-Hoc Telephone Support: Receive ongoing guidance and support for 12 months post-program to address challenges, refine strategies, and stay on track with your sales goals.
- “Forget Me Not” Learning App: Reinforce your learning with timely reminders, insights, and tailored content, helping you embed key concepts into your daily workflow.
- Emotional Intelligence App (ECOS): Develop your emotional intelligence skills with access to Executive Central’s ECOS online app, enhancing your ability to connect and adapt within sales environments.
- Sales Excellence Alumni Membership: Join Executive Central’s Sales Excellence Alumni community, gaining access to exclusive follow-up events, activities, and ongoing learning opportunities.
This structured, blended approach ensures you don’t just gain new knowledge—you apply, refine, and embed it seamlessly into your everyday sales process, driving long-term results and sustainable success.
Understand where your current sales approach stands and explore the fundamentals of professional consultative selling. Learn to overcome common sales misconceptions and apply the “5 Golden Rules” of modern selling. Discover how the ADAPTOR® method supports a client-focused mindset, providing a strong foundation to elevate your sales success.
Explore techniques for ongoing evaluation, team development, and performance improvement. Strengthen recruitment practices to attract top talent and refine partner relationships. By embedding these best practices, you’ll transform learning into a long-term growth asset.
For more than two decades, Executive Central has partnered with businesses to unlock leadership potential, embed real-world capabilities, and cultivate sustained organisational growth. Our approach to sales coaching, business sales coaching, and business sales training is built on human-centred thinking, practical application, and values-driven outcomes. Led by experts in organisational psychology and leadership development, our team ensures you’re equipped not just to meet your goals, but to exceed them in meaningful ways.
Whether you are seeking a ready-made program or a fully tailored solution aligned with your firm’s unique challenges, our sales training programs deliver real-world impact. This is not about quick fixes—it’s about long-term transformation. Every element of our sales courses and sales coaching experiences is designed to help you and your team thrive in the evolving marketplace.
The true value of industry thought leaders, is not their ability to acquire knowledge, but their willingness to share it.
Ready to discover how our ADAPTOR® Sales Academy can elevate your sales outcomes, strengthen client relationships, and empower your team to succeed in any market conditions? Enquire today!
